|
|
|
"A Simple Guide to Analyzing All Those Web Traffic Ideas - Part 2"
Just to recap - Part 1 of this article outlined some of the so-called "secrets" of website traffic being offered on-line and what you might expect for your money. If you missed Part 1 you will still be able to view it by clicking on the links...
Creating Search Engine Friendly Web Sites
With tons of competition and copycats online, you need a trustworthy search engine expert to help you tackle the competition and outdo your competitors in internet sales. There are many ways to go about killing the competition online and as long as...
New Year's Resolutions: Is Improving Your Website One of Them?
With the New Year upon us yet again, it's time to prepare for the successes of 2005. Did you watch with envy last year as your competitors dominated your industry? Do you think your site is doing just fine because no one has ever called to complain?...
Tips for Web Design
Tips for Web Design (Written by Sam Lim) While designing your own web sites, there are some important points that you have to take note of. Please do not make the following mistakes if you wanted to achieve good Internet marketing results. 1....
Why Do You Want to Link With A Home Business And Affiliate Website?
No, it’s not a general question for all and sundry. Obviously, there are many who would want to link to a Home Business or Affiliate program related website and for good reason. They would be helping their Page Rank, if that’s important any more...
|
|
| |
|
|
|
|
|
|
The 2 Most Common Web Site Mistakes
When we review the sites of potential clients, there are 2 mistakes we see over and over. If you are having problems with your site, make sure these 2 problems aren’t killing you.
Traffic
Just because you think something is a good idea doesn’t mean the general public agrees. A web site should solve a problem that is common to some part of the population. If people have a problem, they will be compelled to find an answer to it. If they don’t, they are not going to visit your site for anything other than browsing. Browsing doesn’t pay the bills!
Do the research on Overture or your favorite tool. If there isn’t a significant amount of monthly searches for your topic, move on to another one. If you think you can both alert people to a problem and solve it, you are in for a difficult time. It can be done, but your chances of success are pretty small.
Database Parameters
If you have a database driven site, you absolutely must get control of the sub-domains. Examples of database sites include sites selling products or providing some version of a listing service such as real estate or jobs. Programmers and designers have a bad habit of putting session ids in the sub-domains. Session ids are an indication of dynamic pages, pages that are
built on the fly when the domain is triggered. A dynamic domain looks something like:
http://www.your-site.com/default.cfm?sid#####LLLLaaa#####
The problem with dynamic domains concerns search engine robots. A robot is designed to recognize the meta tags and content of a page. The robot will then include the page in the search database. Robots often refuse to index dynamic pages because the robot cannot predict the content on the page. From the robot’s view, the page could show different things each time it is accessed. As a result, the search engines can’t list it under any particular keyword with any confidence that the content will be relevant to the search. If you have dynamic pages, most of the pages of your site will never appear in Google, Yahoo and MSN. That’s a disaster.
Planning is the key to setting up a profitable e-commerce site. Make sure you are solving a known problem and set your site up to be friendly to the search engine robots.
About the Author
Halstatt Pires is with MarketingTitan.com- an Internet marketing and advertising company. To read more marketing articles, visit MarketingTitan.com.
|
|
|
|
|
|